There is probably no one better equipped to launch the hillbilly worldview into the age of cyberspace than Blake Shelton. An outspoken champion of the land, the honky-tonk and the off-road vehicle, he has found a way to bring those passions into the realm of downloads and instant messaging.

It started as he hit Twitter, a move as invigorating to Blake and his fans as it was unexpected.

"A year ago," he says, "Twitter sounded like something that couldn't be any more opposite of me, but I love being able to say something and get an instant reaction from people, because at heart that's why I got into this business. Twitter is in a small way like being on stage all day long. It's tons of fun for me."

It comes to full expression in Hillbilly Bone, a six-song album that is pure hillbilly energy. In a world where people are looking increasingly for real-time interaction with their musical idols, it is a project that lets Blake plug his traditionalist leanings into the 21st century.